How to create and use the New Widget

The new Widget allows you to showcase your products on websites, marketing emails, and other digital media, in a more efficient way helping customers easily discover and book your offerings.

Overall, the new Widget functionality is designed to give you greater control over how products are displayed, simplify ongoing management and provide a more seamless experience for both administrators and customers.

What is changing with Widgets:

New Widget functionality
Widgets are now created and managed from a dedicated setup page where all configuration options - such as product selection, language, referral tracking, and widget type - are centralized in one place. This makes it easier to build widgets that match specific use cases, from broad product discovery to focused single-product campaigns.

Widgets can be saved and edited
Widgets can now be saved and edited later. This allows you to update product selections and settings without having to recreate widgets from scratch, improves consistency across channels, and reduces setup time when launching new campaigns or adding new products.

Booking Buttons sourced from the Widget setup page
Booking Buttons are now sourced directly from the Widget setup page, making them easier to create and manage.

Widgets display only individual products
Only individual products that are directly assigned to a Product Category will be displayed in widgets. Product Categories will no longer appear as standalone items.

Product Categories organized through Filters
Filters are now the primary way to organize and identify Product Categories, making it easier for customers to find relevant products.

How to set up a new widget

1. Navigate to Widgets from the left-hand menu.

2. Click BUILD NEW WIDGET.

3. Complete the required fields.

1. General widget settings

Configure the general settings that apply to the widget.

Widget name: Enter a name to identify the widget (for internal use only).

Widget language: Select the language in which the widget content will be displayed.

This controls the language of system text such as buttons and labels.
Product content will display based on the language configured in the Product setup.
Choose the language(s) that best match your target audience.

Referral source: Define the source from which customers will access the widget. Used for tracking and reporting purposes. Helps in identifying where bookings originated (e.g. Website, Email, Partner page).

Enter a source identifier using letters and numbers only (no spaces). Use clear and consistent naming.
Examples: Website, MobileApp, ReceptionQR, emailCampaignJune2026.
The system automatically adds this parameter to the widget code and URL.
Bookings made through this widget can be tracked under the Referral Source column in the Bookings table.

2. Widget type

Choose how many products will be displayed on the widget.

Create a multi-product widget:
Displays a list of multiple products within a single widget.
- Ideal for showcasing a collection of products (e.g. tours, activities, transfers).
- Customers can browse and filter products before selecting one.

Create a single-product widget:
Displays one specific product.
- Ideal for landing pages, emails, or campaigns focused on a single offer.
- Customers are directed straight to the selected product.

3. Choose products and/or categories

For multi-product widgets

Choose which products will be included in the widget (all products or specific products/categories)

Add all of my products to widget
Automatically includes all available products.
- New products added in the future will also appear in the widget.
- Best for broad discovery widgets.

Choose specific products/categories to be added to widget
Manually select individual products to include.
- Provides full control over which products appear.
- Recommended for targeted campaigns or curated selections.
Note: Only individual products can be displayed in widgets. Categories are used for filtering only.

For single-product widgets

Select the specific product to be displayed in the widget.

4. What would you like to include

If a multi-product widget is selected and specific products/categories need to be added to the widget, define if general products (such as experiences, restaurants, rentals) or/and transfer products will be included in the widget.

General products will be shown under Things to do
Transfer products will be shown under Transfers

Things to Do
Select individual products or categories that are sourced from the following product types: Experiences, Restaurants, Rentals, Services.
Transfers
Includes transportation-related products.
- Select from the list of available transfer products or categories.
- Can be combined with Things to Do, if desired.

Widget code configuration

Once the widget is created, the system automatically generates widget codes.

Important:

Widget code elements - such as language, button text and button color can be configured directly within the widget code.

1. Embedded Widget Code

Use these codes to embed the widget directly on a website.

Code #1:
Place this code anywhere on the webpage where the widget or button should appear.

Code #2 (Generic script):
Insert this code once per site, preferably in the footer.
This is required to support multiple widgets across the site.

2. External URL

Generates a direct link to the widget.